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FOLIUM INFOTECH INSIGHTS
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Why to choose Magento 2.0 for ecommerce development ?
Magento is the world’s biggest eCommerce platform with outstanding features. Almost 30% of the world’s eCommerce websites are built on the Magento. Other Opensource PHP based frameworks such as WordPress, Joomla, and Drupal might be suitable for online stores with their eCommerce plugins & extensions but when it comes to fully secure and customized shopping cart solutions for large scale stores; none other can compete with Magento. Here are some reasons to choose Magento 2 for eCommerce Store Development:
1) Improved performance:
Magento 2 runs 20% faster as compared to Magento 1. Swifter site loading speed will help you to enhance your sales and also helps to improve SEO. It has Full-page Caching which loads page within 2 seconds instead of 5-6 seconds.
2) Flexibility:
You can always create exclusive and outstanding UX-frontend based on multiple device access in Magento 2. It allows you to customize the front-end & back-end beyond the limits to meet your requirements.
3) Key Integrations:
Magento 2 also have the ability to do integration of external extensions so that store can have outstanding features. It also allows integrating payment gateways like PayPal, Stripe and Braintree. These are the most widely used payment gateways across the eCommerce stores and Magento 2 made it easier to do these payment gateway integrations.
4) Ease of checkout:
The checkout customization in Magento 2 is lot easier, quicker and smoother as compared to Magento 1. Customer can easily place order since it is highly customizable and needs less information. When customer reaches to checkout page, they are asked to insert their email address which in turn checked to see whether it is existing customer or not. If it matches the existing customer, it provides ability to checkout faster with saved information.
5) Advanced Search:
Customers nowadays are high tech and want to save their time while doing online business. They would love to use search tool in order to save time. Magento 2 provides a streamlined search tool with advanced filters. This will help customers to search the product quickly.
6) SEO Friendly:
For any eCommerce store it is necessary to have huge traffic on-site to increase sales and to do this proper SEO is must. Like other Opensource eCommerce platforms, Magento 2 is also SEO friendly platform that provides friendly URL’s, Sitemaps, Meta Tags etc.
7) Mobile Responsive:
Magento 2 have HTML5 to enhance the shopping experience on mobiles and Tablets. It is fully responsive in all compatible devices (Desktops, Laptops, Mobiles and Tablets). Magento 2 themes nowadays are fully responsive with many exciting in-built features.
8) User-friendly Admin interface:
Magento 2 has designed new admin interface which is more user friendly as compared to Magento 1. This will help non tech person to learn things easily. Magento 2 admin interface has drag-and-drop layout editing. Hence you don’t need to do hard-coded coding to modify store appearance.
9) Advanced Security:
Since Magento 2 has changed the structure of directories in the source, it is more Secured then Magento 1. It also had removed skin folder from root directory and also moved folders like JS and ERROR from root directory to new directory called “Pub”…Hence it’s very hard to hack code from root directory.
If you are looking to build your personalized online store, we at Folium Infotech will strongly recommend Magento 2 for your store. Feel free to ask any queries related to Magento Development.